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Archive for the ‘Exact Match’ Category

Good SEO : Benefits of Web Directory Submission

February 13th, 2009 admin No comments

Many people are not aware of how directory submissions can benefit their websites. On the Internet, everything is about links. Without links, you can’t really drive traffic. And without traffic, your online business is not going to succeed. You can’t generate leads, and you definitely can’t make sales. Therefore, you absolutely need to learn [...]

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What To Avoid in Search Engine Optimization (SEO)

December 11th, 2007 admin No comments

If you are planning on using Denver search engine optimization techniques for your business, you’d better know what you need to avoid along the way. While there are many useful and legitimate ways to increase the SEO of your site, there are just as many ways to creates problems for your web site’s credibility [...]

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What’s the difference between Broad Match and Exact Match?

June 19th, 2007 admin No comments

Broad Match assigns text ads to relevant search queries, regardless of the order in which keywords appear, whereas Exact Match only serves text ads when the user’s query exactly matches the paid keyword or phrase. An ad for “tennis shoes”, for example, would in Broad Match apply to any related term –”comfortable tennis shoe”, [...]

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Categories: Broad Match, Exact Match, SEO